business idea

A business idea is a concept that can be used for financial gain that is usually centered on a product or service that can be offered for money. An idea is the first milestone in the process of building a successful business.
The characteristics of a promising business idea are:

Innovative
Unique
Problem solving
Profitable
understandableA business idea is often linked to its creator who needs to identify the business' value proposition in order to launch to market and establish competitive advantage.
A business idea is the first spark of Entrepreneurship.

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