A Uniform Resource Locator (URL), colloquially known as an address on the Web, is a reference to a resource that specifies its location on a computer network and a mechanism for retrieving it. A URL is a specific type of Uniform Resource Identifier (URI), although many people use the two terms interchangeably. URLs occur most commonly to reference web pages (HTTP/HTTPS) but are also used for file transfer (FTP), email (mailto), database access (JDBC), and many other applications.
Most web browsers display the URL of a web page above the page in an address bar. A typical URL could have the form http://www.example.com/index.html, which indicates a protocol (http), a hostname (www.example.com), and a file name (index.html).
Google's crawler, when scanning a webpage for backlinks, identifies URLs within HTML anchor tags (<a> tags) that contain the href attribute. The structure of a backlink URL in HTML code typically looks like this:
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