Bangalore-based hospitality chain, Royal Orchid Hotels has now acquired land to set up a 39-acre beach property in Dar es Salaam.
The chain wants to create a resort that will cater not just to tourists, but be a destination for weddings as well as a MICE (meetings, incentives, conferences and events) location.
Chender Baljee, the founder and managing director of Royal Orchid Hotels, has also been making sorties to Kenya and Tanzania. Mr. Baljee waxes eloquent about the 32-suite Malaika Beach Resort at Mwanza in Tanzania that juts over Lake Victoria, the largest lake in Africa that Royal Orchid is now managing. "The location is superb; you get spectacular views of Lake Victoria from the hotel," says Baljee.
Indian hoteliers have identified specific countries where they would like to pitch their flag.
When it gets crowded at home, look outward. That seems to be the driving factor behind hoteliers like Mr. Bakaya's move towards the mesmerizing continent, especially the countries in East and West Africa. Also, this is the region where Indian business is increasingly headed.
"Fifteen percent of our source market in the Kenyan hotels is from India," says Mr. Bakaya, pointing out that Indian businessmen travelling to Africa naturally gravitate to a chain they are familiar with. That is the reason why the venerable Taj brand is also expanding its footprint in Africa.
http://corporate-digest.com/index.p...-chain-to-build-a-new-resort-in-dar-es-salaam
The chain wants to create a resort that will cater not just to tourists, but be a destination for weddings as well as a MICE (meetings, incentives, conferences and events) location.
Chender Baljee, the founder and managing director of Royal Orchid Hotels, has also been making sorties to Kenya and Tanzania. Mr. Baljee waxes eloquent about the 32-suite Malaika Beach Resort at Mwanza in Tanzania that juts over Lake Victoria, the largest lake in Africa that Royal Orchid is now managing. "The location is superb; you get spectacular views of Lake Victoria from the hotel," says Baljee.
Indian hoteliers have identified specific countries where they would like to pitch their flag.
When it gets crowded at home, look outward. That seems to be the driving factor behind hoteliers like Mr. Bakaya's move towards the mesmerizing continent, especially the countries in East and West Africa. Also, this is the region where Indian business is increasingly headed.
"Fifteen percent of our source market in the Kenyan hotels is from India," says Mr. Bakaya, pointing out that Indian businessmen travelling to Africa naturally gravitate to a chain they are familiar with. That is the reason why the venerable Taj brand is also expanding its footprint in Africa.
http://corporate-digest.com/index.p...-chain-to-build-a-new-resort-in-dar-es-salaam
