Modereta
Senior Member
- Jul 24, 2008
- 164
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Judo Strategy: The Competitive Dynamics of Internet Time
Published in the Harvard Business Review Jan 1999.by David B. Yoffie and Michael A. Cusumano
At the heart of the Netscape-Microsoft battles are the three elements of judorapid movement, flexibility, and leverage.
With the rise of Internet-based competition, David and Goliath battles between companies are becoming more and more common. Fast, flexible entrants are taking on dominant incumbents, not only in high-tech sectors such as software and networking equipment, but also in traditionally low-tech industries like retail. Well-known examples include the conflicts between booksellers Amazon.com and Barnes & Noble; toy retailers eToys and Toys R Us; and, most notably, Netscape, an upstart Internet-software maker, and Microsoft, the most powerful software company in the world...................................
just a clich............... Check out this one, It may be of interest to some of us, the strategy still relevant today. I enjoyed reading then and still does today. If interested search for it or subscribe or
Published in the Harvard Business Review Jan 1999.by David B. Yoffie and Michael A. Cusumano
At the heart of the Netscape-Microsoft battles are the three elements of judorapid movement, flexibility, and leverage.
With the rise of Internet-based competition, David and Goliath battles between companies are becoming more and more common. Fast, flexible entrants are taking on dominant incumbents, not only in high-tech sectors such as software and networking equipment, but also in traditionally low-tech industries like retail. Well-known examples include the conflicts between booksellers Amazon.com and Barnes & Noble; toy retailers eToys and Toys R Us; and, most notably, Netscape, an upstart Internet-software maker, and Microsoft, the most powerful software company in the world...................................
just a clich............... Check out this one, It may be of interest to some of us, the strategy still relevant today. I enjoyed reading then and still does today. If interested search for it or subscribe or