Coca-Cola to invest $100m in Kenya over next 5 years

Coca-Cola to invest $100m in Kenya over next 5 years

MK254

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A Coca-Cola bottles factory in Kisumu, western Kenya. Coca-Cola plans to invest $100 million in Kenya over the next five years to improve infrastructure and launch new products. PHOTO | NMG

Coca-Cola Beverages Africa (CCBA), the continent’s largest soft drinks bottler, said on Wednesday it would invest $100 million in Kenya over the next five years to improve infrastructure and launch new products.

The company, which sells and distributes Coca-Cola Co products in Africa, plans to introduce 50 new products in Kenya to add to more than 130 existing ones in the country, local Managing Director Daryl Wilson said in an interview.

“As the middle-class is (growing)... they are wanting more variety,” he said, adding the new offerings would include various sugar-free and flavoured water beverages.

“Kenyan tastes are growing, the need for new brands is growing,” he said.

This month, the company launched a Ksh7 billion ($69 million) new juice line at its Nairobi plant. It operates four bottling plants in Kenya.

CCBA’s distribution system includes 300 official distributors reaching across the country of 45 million people.

The company operates in a dozen sub-Saharan African countries including Ethiopia and South Africa.

Kenya is second in terms of profits to Ethiopia, Wilson said, where the company has plans to open at least four or five factories in the next five years.

While Kenya’s economy offers a conducive business environment, bad rural roads take a toll on vehicles distributing products, Wilson said.

Another challenge is electricity, where inconsistent availability of power in some of its plants has forced it to deploy generators, which are expensive.

Wilson urged the government to “look at opportunities to reduce (the cost of) electricity, because it’s a big component of ours.”
Coca-Cola to invest $100m in Kenya
 
Hivi coca cola inamilikiwa na nani ? Na hizi kampuni zao hapa bongo ni za nani ? Kwa sababu huwa nasikia hizi za bongo wanamiliki watanzania
 
It's a franchise.
hahaa... yaani unategemea mswahili aelewe maana ya franchise ni nini!? alafu utiririke kwenye mada na aina zote mbili za franchising, business format franchising na product distribution franchising, kazi unayoooooo..
 
Hongera Kenya kuvutia uwekezaji huu, ni dhahiri kwamba hata Tanzania itafanya juhudi kuboresha mazingira ya ufanyaji biashara ili waweze kuvutia uwekezaji mkubwa kama huu na zaidi

Cheers
 
Wadau wa 'Kenya failed state' walihema na kutoweka. Huwa wanaibuka hatimaye wanachoka wenyewe.....
 
In those 5 years after $120 mln juice factory in Dar, Bakhresa Group alone will have opened another 3 plants across the country aside a sugar factory!

 
Watanzania wenzangu walivyo wajinga wataponda hili.
Sisi middle class inapungua kila siku sababu ya kuchagua rais masikini wa fikra na mawazo
 
Watanzania wenzangu walivyo wajinga wataponda hili.
Sisi middle class inapungua kila siku sababu ya kuchagua rais masikini wa fikra na mawazo
inaonekana mkuu una uchungu sana na hali yetu ya kiuchumi inayoendelea hapa nchini. anyway hakuna lugha nyingine ya kutumia zaidi ya hii maana hata kwa upande wangu nazidi kuona tunarudi nyuma kila siku
 
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