Nairobians excited as US-based Burger King opens in town
Burger King, the world’s second biggest fast food chain after McDonald’s, opened its Kenyan outlet on Monday, becoming the latest international food provider to enter the East African nation seeking to capitalize on its fast growing middle class population.
“We are thrilled to introduce the Burger King brand in Kenya and look forward to giving our guests the opportunity to experience the great-tasting and high-quality products,”
Business Daily quoted Daniel Gonzalez, the food chain’s head of marketing for Europe, Middle East and Africa, saying.
The outlet is located at The Hub Shopping Mall in the capital’s suburb of Karen and will be owned and operated through a franchise agreement with NAS Airport Services Limited, the third largest airline catering and logistics services provider in the world owned by Servair of Air France.
The Karen outlet adds to the existing branches in Egypt, South Africa, Morocco and Ivory Coast. The food company that has been operating since 1954, has 15,000 locations spread in more than 100 countries globally,
Capital FM reported.
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Burger King Opens First East African Outlet In Kenya