Difficulty in Building A Customer Base

Lutfia Yussuf said:

This is the one of the most common business problem today.

Looking for new customer is a challenge even for the biggest enterprises. For small businesses, the job is even harder- they aren't well known, can't spend as much ad larger, more successful businesses and have to contend with growing customer acquisition costs.

Finding a solution would involves studying and deciding what constitutes the model customer for your business. You can devise a buyer persona and then amplify the message to target the correct client base in a format that resonates with them.

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