Chumvi ya Neel (Neel salt) ni biashara ya nani?

[kavulata]

Wazee huyu jamaa inaonekana kuwa amejipanga sana kibiashara kutokana na wingi na aina ya matangazo yake.

Nani amjua mwenye biashara hii kubwa na muhimu ya NEEL salt?

 

[The Monk]

Sikuwahi fikiria wanunuzi wa chumvi wakienda kununua chumvi wanaulizia ni ya kampuni gani hadi haya matangazo yalipoanza.

 

[kavulata]

Sikuwahi fikiria wanunuzi wa chumvi wakienda kununua chumvi wanaulizia ni ya kampuni gani hadi haya matangazo yalipoanza.

Wewe uko mbali sana na ukweli, duniani kote hata nchi zilizoendelea hawanunui bidhaa bila kufahamu umiliki wake, nani kutengeneza, viwango, expiry date, kodi nk. Wewe unafakamia tu. Ndio maana bidhaa zetu zinashindwa kupenya kwenye masoko ya nje.

 

[mwasengo]

Ukishamjua mhusika wa hiyo kampuni itakusaidia nini mkuu.

 

[The Monk]

Wewe uko mbali sana na ukweli, duniani kote hata nchi zilizoendelea hawanunui bidhaa bila kufahamu umiliki wake, nani kutengeneza, viwango, expiry date, kodi nk. Wewe unafakamia tu. Ndio maana bidhaa zetu zinashindwa kupenya kwenye masoko ya nje.

Sidhani kama umenielewa nilichokiandika japo umenijibu vizuri.

Sijasema nafakamia bidhaa. Kwa hapa kwetu ikija kwenye chumvi, wengi wakifika dukani wanasema tu nipatie chumvi, hawataji jina au kampuni maalum iliyoitengeneza.

Nilichokisema ni kuvutiwa na jinsi alivyoamua kuitangaza hii bidhaa, amewekeza kiasi kwamba ukiwaza chumvi, inakuja neel salt kichwani.

Wewe unamfahamu mmiliki na mtengenezaji wa hiyo chumvi?

 

[ladyfocus]

jamaa kafanikiwa sana kuitangaza biashara yake

 

[Tissaphernes]

Neel kath cable

 

[rbt]

Ili mfanyie figisu figisu au ?

 

[Bandiwe]

Wazee huyu jamaa inaonekana kuwa amejipanga sana kibiashara kutokana na wingi na aina ya matangazo yake.

Nani amjua mwenye biashara hii kubwa na muhimu ya NEEL salt?

Chumvi ina 'inelastic Demand' hakukuwa na haja ya kuitangaza namna ile.

 

[Myelife]

hii ni mali ya Mfanyabiashara wa muda mrefu sana katika Ardhi ya Tanzania, anamiliki hotels, metal factory, vinywaji na biashara nyingine nyingi, sasa ana neelcanth cable, anaitwa Subash Patel

 

[kavulata]

Sidhani kama umenielewa nilichokiandika japo umenijibu vizuri.

Sijasema nafakamia bidhaa. Kwa hapa kwetu ikija kwenye chumvi, wengi wakifika dukani wanasema tu nipatie chumvi, hawataji jina au kampuni maalum iliyoitengeneza.

Nilichokisema ni kuvutiwa na jinsi alivyoamua kuitangaza hii bidhaa, amewekeza kiasi kwamba ukiwaza chumvi, inakuja neel salt kichwani.

Wewe unamfahamu mmiliki na mtengenezaji wa hiyo chumvi?

Nikinunua Maji ya uhai, Kilimanjaro, masafi, nk nafahamu ni ya nani

 

[kavulata]

Ili mfanyie figisu figisu au ?

Siinunui bila kujua ni ya nani

 

[The Monk]

Nikinunua Maji ya uhai, Kilimanjaro, masafi, nk nafahamu ni ya nani

Tunaongelea chumvi mkuu

 

[simplemind]

Chumvi ina 'inelastic Demand' hakukuwa na haja ya kuitangaza namna ile.

Why is salt inelastic i.e. price change does not effect demand?

 

[Bandiwe]

Why is salt inelastic i.e. price change does not effect demand?

Good question, if you increase or decrease price of salt, it will not affect volume.
Can you buy a bag of salt due to price ?
I guess no.
Strategy approach was suppose to be good distribution. Then the rest will come.
If you change the price of sugar......the whole country knows ! That's elastic demand.

 

[kavulata]

Good question, if you increase or decrease price of salt, it will not affect volume.
Can you buy a bag of salt due to price ?
I guess no.
Strategy approach was suppose to be good distribution. Then the rest will come.
If you change the price of sugar......the whole country knows ! That's elastic demand.

What if you decrease the supply of it what will happen to its price and demand. It is obvious price will go higher and few who have plenty of cash will have large stokes of it in their kitchens for fear of missing it in the market when need be. Hence what to the salt?

 

[Bandiwe]

What if you decrease the supply of it what will happen to its price and demand. It is obvious price will go higher and few who have plenty of cash will have large stokes of it in their kitchens for fear of missing it in the market when need be. Hence what to the salt?

You can't keep cartons of salt at home, one packet of salt of 500g can last for 2 months for a small family (5 members).
Even if an abnormal severe shortage happened.
By the way, note that chumvi is produced locally in several processing plants. No one dare took an initiative of using a huge marketing budget. Because of its nature.
Chumvi is chumvi, and if you take out the label brand name, no one can easily tell you (by testing) that this is a Neel brand or Malindi brand.

 

[Kichumini]

Chumvi ina 'inelastic Demand' hakukuwa na haja ya kuitangaza namna ile.

It is one of the waste of Monopolistic Market

 

[kavulata]

You can't keep cartons of salt, one packet of salt of 500g can last 2 months for small family (5 members).
Otherwise until abnormal severe shortage.
By the way, chumvi produce locally and in processing plants. No one took initiative of using huge marketing budget. Because of its nature.
Chumvi is chumvi if you take out the brand name, no one can easily tell you (by testing) that this a Neel brand.

You're very right, but one has in addition of taste to also look for other qualities of the commodity such as contents, expiry date, quality, package, credibility etc. We should discourage the lay shopping model

 

[Bandiwe]

You're very right, but one has in addition of taste to also look for other qualities of the commodity such as contents, expiry date, quality, package, credibility etc. We should discourage the lay shopping model

Point taken,
Definitely that will encourage industrialization.
However, am still shocked by that marketing budget.