TTB inks pact with US tour operators to boost tourism

BabuK · 2012-12-27T10:28:50+00:00

Tanzania has launched its first year membership with the United States Tour Operators Association (USTOA) in a move to attract more American tourists and enable US tour operators to create new itineraries in the North Americas southern and western circuits. The membership deal was inked on December 8, this year at USTOAs Annual Conference and Marketplace in Hawaii. The new programme was designed by TTB and USTOA to increase the number of American tourists in Tanzania, presented as the land of beautiful travelogue and the largest country in eastern Africa. TTB and the tour operators are already offering tour packages for Tanzania in the US. While in the US, Tanzania Tourist Boards (TTB) managing director Dr Aloyce Nzuki, discussed various issues related to Tanzanias tourism potential with US tour operators as well as the top 10 misconceptions about the former country for 60 minutes at The Around the World. Dr Nzuki said there is no doubt that joining USTOA and participating in the conference and marketplace, provided TTB and the private sector an excellent opportunity to build new partnerships, and strengthen the relationship with the tour operators already selling Tour Safaris to Tanzania. We are confident that these activities will not only generate more American tourists to the country, but will help us diversify our tourism product by encouraging and facilitating tour operators to create new itineraries to the southern and western circuits," he said. John Hanratty, USTOA Chairman and Travel Impressions executive vice president and chief operating officer commended Tanzania on launching its first USTOA membership. This is an effective way for Tanzania to deliver a strong message that it recognizes the key role that tour operators can play in bringing more tourists from the US to their destination, he added. I believe through this strategy Tanzania will receive more tourists from the US and other countries as well as increase foreign currency to Tanzania, he said. USTOA President Terry Dale noted that Dr Nzukis presentation was informative, creative and passionate and that it focused on the top ten misconceptions about Destination Tanzania as well as revealing many of its hidden gems. He observed that this was well received by the more than 100 active tour operators attending the event. Tanzania focuses on wildlife conservation and sustainable tourism, with approximately 28 percent of the land protected by the government, the largest percentage of any country in the world. It boasts 15 national parks and 31 game reserves, 50 game parks, one special conservation Area (Ngorongoro), and 3 marine parks. It is home to the tallest mountain in Africa, the legendary Mt Kilimanjaro, The Serengeti, home to the "Great Animal Migration" that was named the New 7th Wonder of the World by USA Today and ABC TV's Good Morning America, the world acclaimed Ngorongoro Crater, often referred to as the "Eden of Africa" and the 8th Wonder of the World, Olduvai Gorge--the cradle of mankind, the Selous, the worlds second largest game reserve. Apart from that Ruaha National Park, is now the second largest National Park in Africa, the Spice Islands of Zanzibar and seven Unesco World Heritage Sites. Most important for visitors, the Tanzanian people, with a rich history and diverse blend of cultures, are warm and friendly. On December 9, 2012, Tanzania, an oasis of peace and stability with a democratically elected and stable government, celebrated its 51st anniversary of independence. SOURCE: THE GUARDIAN

Thread starter BabuK
Start date Dec 27, 2012

BabuK

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TTB inks pact with US tour operators to boost tourism

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