The biggest Viacom International Media Networks event of the year was held in Amsterdam, with Miley Cyrus, Eminem, Katy Perry and Robin Thicke among the performers.
LONDON Viacom's MTV confirmed Wednesday that this year's MTV Europe Music Awards set a ratings record for what is the biggest Viacom International Media Networks event of the year.
The 20th MTV EMAs, which aired from Amsterdam in early November,
reached an estimated 11.5 million viewers in the U.S. and 43.5 million in international markets, according to a spokeswoman. The figures include the live or premiere broadcasts in various countries, as well as repeats.
PHOTOS: The 2013 MTV EMAs
Outside the U.S., viewership was up 5 percent over 2012, helping deliver the biggest -ever EMA audience.
Adding the U.S. figures, the show reached 55 million viewers globally. Ongeza ufahamu hapa