Basi nipe mchanganuo wa kurun hiyo business ya juice, maana kwa jinsi ulivyosema ukiwa na store alaf ukawa na vendors ambao wanawatu wao unapiga hela
Well kwa experience yangu ya U-vendor weapon to sell a PRODUCT ni 1.quality yenye consistency na utofauti wa hiyo product. Mfano (NICHE ya juice ya matunda yasiyo na sukari wala maji) watu siku hizi ni healthy concious sababu ya magonjwa mengi ya kisasa so wanatafuta vyakula healthy na vyakula hivyo havipo
Wauzaji wengi ni wahuni, poor quality products na waongo waongo.
Unaweza kuuza 0 juice perday ukikosa vitu hapo juu cause now people buy health not food.
2. Bei sio determinant ya kuuza any more.
Yale majuice yenye maji mengi na sukari ya 1000 au 500 hayawezi kumtoa mtu yoyote kibiashara kwanza kila mtu anayauza alafu hygiene poor na unhealthy
Weka Bei juice 3000 alafu ji Brand kwa maneno mawili tu Hauweki SUKARI wala MAJI ni pure juice (because that carries healthy value) na ndo watu wanataka kwa sasa. Remeber people buy feeling not product
REMEMBER PEOLE BUY FEELING na Hiyo feeling ni kile kinachowasumbua watu wengi (figo, diabetes, pressure, cancer) when you say water melon juice cleans toxins that is the feeling ur selling and solving a real problem